Have you ever seen a print advertisement in a magazine, newspaper or billboard and thought, “hey, that’s a really great picture!”. Well, that picture is called an illustration. Let’s look a little closer at this element of print advertisements.
Print advertisement component #2: illustration
The illustration of a print advertisement is the photo, drawing, or other graphic element included in it. Some print advertisements have more than one illustration, others have none.
Take a look at the print advertisements below. How are their illustrations similar? How are they different? Is one advertisement more effective than the other? Why or why not?
Please share your thoughts in the comments section below!
Retrieved from http://dailydesigninspiration.com/diverse/adv/lowe/800/Rubbermaid.jpg and http://epiccheck.com/wp-content/uploads/2011/01/maybelline-ss-2010-emily-didonato.jpg
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